Meta Ads for Tep Ukraine

Tep - Ukrainian local home products store and manufacturer. We had more than 5 successful meta ads campaigns, including Black Friday, Christmas, Valentine’s Day, and Spring Season.

Meta Ads

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Meta Ads 〰️

Task: increase revenue due to Black Friday from November 15th to November 30th.

Given data:

  • KPI: $4-8 per result

  • Average purchase - 2000 UAH

  • Ads Budget - 700 USD

Black Friday Results :

  • Costs: $700

  • Impressions: 313,773

  • Reach: 101,707

  • Clicks: 4,687

  • CPC: $0.15

  • Revenue: $8,139.52

  • Cost per result: $4.17

  • Purchases: 168

  • ROAS: 11.62

Task: increase revenue due to St. Valentine's Day.

Given data:

  • KPI: $4-8 per result

  • Average purchase - 2000 UAH

  • Ads Budget - 1500 USD

Black Friday Results :

  • Costs: $1459

  • Impressions: 562,600

  • Reach: 190,310

  • Clicks: 6,429

  • CPC: $0.15

  • Revenue: $4745,3

  • Cost per result: $12,29

  • Purchases: 130

  • ROAS: 3.4

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